Strategic Management of Google Essay Example | Topics and Well Written Essays - 1750 words - 1

Strategic Management of Google - Essay ExampleThe paper tells that the exam of the Google strategy is one which focuses not only on the prospects for the future but also with the core issues which ar associated with Google and ways in which this can be bruise with the corporation. Re-examining the strategy of the corporation is one which can then change the strategic approaches of the company while allowing them to work toward the necessary alterations to continue to advance with the Internet technologies offered. The concepts which lease been applied to Google ar based on a diverse work structure and management that offers refreshing innovations to the workspace. This is followed by the goals of the company to offer technological innovations that are able to provide more to the market. The beginning structure of Google was able to base this on the unique algorithm used to help websites gain different prestige online followed by alternatives which have been developed with creat ive endeavors to create more categorization and options to those who are working online. The new technologies and the several portals that Google has created has led to a domination everywhere the online market with search engines, social media and other options that are able to continue expanding with the market. The issues which are following with this include the fast expansion of the core team that requires new management and which cant be controlled as easily. This is followed by questions of the new applications and technologies which may not carry the same innovations as the Google technology, causing the external environment to question the value of Google. Monitoring and controlling both the internal structure and the products which are resulting then become the main concern for Google. The core issue which Google is face up is based on the strategic management that is now required for the growth and changes which have occurred in the business. The strategy is one which needs to be inclusive of the countries which offices are located with Google.